The story behind Benefit Skin Care products centers around identical twin sisters, Jean and Jane Ford. The duo grew up in Indiana where Jean’s daring creativity and Jane’s business sense were infused with a little Midwestern charm.
The twins capitalized on their unique style and endearing quirkiness when they opened a beautyboutique in San Francisco together in 1976.
That boutique has blossomed into a playful cosmetics chain with boutiques and cosmeticscounters scattered across an impressive 30 countries.
The Ford sisters have skillfully balanced serious skincare solutions with a whimsical atmosphere that customers find to be inviting and fun.
Benefit Cosmetics provides women with a fun and flirty escape from the hustle and bustle of the daily grind.